Week 2 – Down to Business
Alright, week 2. This week kicked off with a surprise change to the schedule, due to the London design trip only returning to Dundee at 8pm on Sunday night our inspiration moodboard exercise was moved to the Tuesday afternoon which left Monday a studio work day. So with my upcoming trip to Glasgow for the Converge Challenge awards, I turned my focus to tightening up my website and producing some business cards.
Business cards are an interesting focus on identity. I was initially stuck juggling the fact this particular card was to represent who I was in relation to Open Ears. This was difficult as I haven’t actually produced a business card for myself as an Interaction Designer and the desire would be to do that one first. I attempted it briefly but realised that there was a lot of thinking and planning to do before I could be happy with that one. So I decided on the requirements. Display my Businesses name, my name and role, drive people to my website and to allow people to contact me. This simple card achieves all those points but I want to refine it a little bit more and print out some iterations before sending it away to VistaPrint for printing.
So between filling in the posts on my blog and creating a business card that was Monday all used up. Tuesday was a more structured day with Ewans inspiration exercise which required us to use the moodboards we had been busy making. I was in a group of three, myself, Jon and Connor. We chose one image from each of our boards. A prosthetic leg, a colorful phonebox and ‘Solo’, a facial recognition radio. Using these three objects as a starting point we defined their features then categorised them. We ended up with three main categories. Human Element, Aesthetic and Purpose, Or as I saw it, People, Design, Technology (haha). We used this information to write a brief and then a concept to meet the brief.
Our brief was something that created a space where users can express themselves in an empathic way. Our concept was ‘True self expression is often taboo in our society, ProductX creates a space where the user is encouraged to express themselves and explore their identity in a safe environment’. It was nice to see just how quickly we were able to travel from three images to a project brief that is able to be actioned upon.
The rest of the week was spent meeting with Christine and talking about my dissertation and Louise to discuss how to integrate Open Ears into the launch of the Global Health Challenge 2017. We also launched the Dundee University Motorsport Society (read more about that). I managed to be second fastest in the club which I’m very proud of, the physical changes I’ve been going through require me to drive the kart in a very different way than I used to and it’s encouraging to keep up such a fast pace. I have high hopes for some more wins in the Scottish Student Karting Championship and the British Universities Karting Championship this year! I’ve been spending the rest of my time at the gym and adding content to my blog, at the moment I’ve published 6,600 words with many more to come. This makes me more confident about the amount of writing I have to do for my dissertation. I also purchased a smart phone, which is both amazing and terrible for my productivity.