Week 5 – Project Outline Presentation

This week started with the Project Outline Presentation. In this presentation I spoke about the topics of Motivation, Background Context, Investigation, Key Insights and my Project Outline in relation to my project so far.

It was nice to open with something so honest as my motivations and aspirations for my final year studying at DJCAD. I spoke about my desire to fill out my skill set and broaden my portfolio as a designer. I aim to avoid ‘traditional’ employment in my future and I am aiming towards a self-employment/enterprise-based career. Aside from these more academic pursuits, I am always interested in designing for individuals, and human identity has been a lifelong interest for me that I have an particularly unusual perspective on. At the end of the day, I want to spend my time improving life directly for real people in real ways, and the whole concept of personal and social identity is very social digital, I think..

I spoke about why I chose the subject area of identity in the first place, referring to the strong personal impact that Copenhagen Pride had on me. I then went on to talk about the 18,000 words of qualitative research that I spent hours analysing down and down into five key insights to take forward.

The conclusion of the presentation was my work-in-progress Project Description:

Design a product or service which allows the user to identify themselves in new ways to ease the tension between their personal and social identities, reducing anxiety and improving confidence.

As for general studio life, the web team, who I head, and the visual team had their first meeting. The visual team had recently completed the branding for the SD18 studio as a whole which allowed the web team to begin designing and wireframing the website we are to create in the coming months. I’m really proud of what we came up with together, and I’m looking forward to turning it into a reality.

I also had my first dissertation lecture of the semester. This was focused on the journalistic style of writing, and it really helped focus me on what I wanted to write for my first 2,000-word submission on Friday.

I’ve chosen to write about how Queer graphic design has changed over the last 70 years. This will allow me to explore the history of the LGBTQIA movement in Scotland in particular and hopefully will spread a greater knowledge of the past to the readers of the publication.